nonprofits

At the heart of it all.

Doing good in the world isn’t easy. With more than 20 years’ experience immersing ourselves in third-sector brands – their objectives, challenges, and audiences – we can help bring clarity to the complex.

Brand clarity

Your organization exists for a reason. We’ll help you crystalize your story, identity, and unique value with a thoughtful approach to brand development, rooted in your objectives. Let’s uncover what really sets you apart.

Transforming care for Seniors and Veterans.

Learn how we helped Perley Health evolve along its journey of providing life-changing care.

view the work

Behavioural influence

To further your cause, you need partners as invested as you are. Together, we can tell your story the right way to the right people, strengthening your case among donors, jobseekers, volunteers, and others.

Connecting research to positive patient outcomes.

Learn how we helped the Ottawa Hospital generate new donor and partner leads.

view the work

Strategic communications

You’ve got a message to share, and being ignored isn’t an option. In today’s attention-span economy, we can help build or optimize your communications strategies to effectively drive awareness and action.

Squashing the stigmas surrounding women’s bodies.

Learn how we helped the SOGC start a positive conversation around women’s health care.

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Insights delivered to your inbox

Join Foreword, a monthly newsletter with the latest content, campaigns, and creative work from Alphabet®.

Work that moves the needle

“It was a pleasure working with Alphabet® through our brand transition. The thorough, collaborative process was greatly appreciated.”

Jay Innes, Director of Communications, Perley Health

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The right solutions at the right time.

  • Brand strategy & design
  • Communications strategy
  • Custom web solutions
  • Fundraising campaigns
  • E-learning systems
  • CRM solutions
view all services

Clients making a difference.

Canadian Blood Services
Perley Health
Hydro Ottawa
The Royal
Society of Obstetricians and Gynaecologists of Canada
The Ottawa Hospital

Amplify your voice, value, influence, and impact. Learn how we can help.

From the team

digital marketing

How Music Tells The Story in Video

by Mike Short

It adds suspense and intrigue, uplifts and pulls at your heart strings. It complements or creates cognitive dissonance. It speaks without saying a word. ...

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industry

The Future of Tourism with AI: Planned by AI, experienced by you

by Marley Kirkpatrick

Artificial Intelligence is just about everywhere at this point. You work with it, you create with it. You may even use it every day—a lot of us do, whether...

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industry

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by Alphabet®

It seems like new digital channels are emerging every day, each one promising to deliver a better customer experience. Keeping up is a challenge, but...

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industry

AI vs. Automation: Is It Intelligent or Just Useful?

by Alphabet®

Imagine a life completely automated. Your coffee brews, pours, and mixes itself as you wake up. Your emails are sorted before you start work. And the work...

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web design

Speed Matters: Website Performance and Perception

by Devon Kunkel

Want more sales, sign ups, and heads in beds? A fast, functioning website is a must have. Get the facts on the Alphabet®...

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digital marketing

The Power of Podcasts: Best Practices for a Standout Show

by Alphabet®

A good podcast can engage your audience, amplify your voice, and build your brand. Dig into best practices for a standout show on the Alphabet®...

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industry

What Sustainable Tourism Really Means: It’s More Than “Going Green”

by Katie Greiss

Everything to know about sustainable tourism. From what it is and implementation to measuring success and...

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social media

TikTok: The Powerhouse Platform That’s More Than Just Dancing

by Meagan Kelly

Not sure about you, but I remember when TikTok first came out and I was skeptical. An app where people dance, lipsync, and share short videos? We all saw how...

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culture

The Importance of Work-Life Balance for Creative Minds

by Meagan Kelly

Burnout is an ugly topic. We don’t love thinking about it, and we especially don’t love experiencing it. However, as the world moves at a faster and faster...

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